by bsms_admin2 | Apr 5, 2019 | Uncategorized
When you order printed materials from Safeguard, either 4-colour process or spot-colour printing will be used to produce them. Both processes are popular because they yield high-quality results for a reasonable price. But how do they work? What’s the difference? Which... by bsms_admin2 | Apr 5, 2019 | Uncategorized
In today’s business climate, email is the preferred mode of communication. More than 70% of customers prefer it as well, because email lets them read your messages when it’s convenient for them. And, unlike a Facebook post that disappears on your fans’ timelines, you... by bsms_admin2 | Apr 5, 2019 | Uncategorized
Never underestimate the value good design adds to your brand and promotions. Every contact you have with your audience makes, and leaves, an impression of your company. So guard against even one poorly designed communication that could undermine the reputation you’ve... by bsms_admin2 | Apr 5, 2019 | Uncategorized
How do the colour red or purple make you feel? Excited, sophisticated? Hunches behind the psychology of colour in marketing have been long-standing and intriguing, but are they actually true? Can you really use particular colours to enhance your customers’ moods,...